Group 8020 President Mark Hollander was also the founder of OnLine Communications, a digital media agency specializing in pharmaceutical marketing and education.
Under his stewardship the firm grew from one to one hundred employees and served as the web agency of record for the launch of Celebrex, the merger of Pharmacia with Pfizer, and the first distance learning / CME site for Pfizer’s Viagra. Clients included:
- American Cyanamid, Inc.
- Becton Dickinson
- Blue Cross Blue Shield
- Cetus Corporation
- G.E. Corporation
- Genentech
- GlaxoSmithKline
- Hoffman-La Roche
- Johns Hopkins Medical Inst.
- Johnson & Johnson
- Monsanto Corp
- Pfizer, Inc.
- Pharmacia Corporation
- Procter & Gamble Company
- Schering-Plough Corporation
- Time Life Medical
Hollander’s client approval rating was extraordinary: a repeat business rate of 96% over fifteen years.
Next Steps:
- Find out what 12,000 ft glaciers and parachutes that don’t open have in common. Check out the interview with Group 8020 founder Mark Hollander
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