Video Search Strategy and Optimization for Healthcare
The Centers for Disease Control (CDC) is making excellent use of social media tools in service to public health with a page devoted to the peanut and peanut-containing product recall. The tools and resources for consumers include: Blogs eMail Subscriptions Health-e-Cards Mobile … [Read more...]
In pharmaceutical marketing they're known as "Key Opinion Leaders." In medical device sales they're "super surgeons." And In social media networks, they're the people with they greatest number of friends. Uncovering these individuals is the easy party. Finding out how and … [Read more...]
Twitter, the popular social media messaging site, has been all ablaze about "Motrin-Moms." These are the mommies targeted by the online ad campaign linking body aches and pains to the practice of carrying children in harnesses and slings. Mothers who advocate this practice … [Read more...]