Video Search Strategy and Optimization for Healthcare
In pharmaceutical marketing they're known as "Key Opinion Leaders." In medical device sales they're "super surgeons." And In social media networks, they're the people with they greatest number of friends. Uncovering these individuals is the easy party. Finding out how and … [Read more...]
Warning letters. Off-label promotion. Adverse drug reaction reporting. These are compelling reasons why pharmaceutical, biotechnology and medical device marketers should be nervous about social media. There's little regulatory guidance and lots of risk. Watch out for hype Just … [Read more...]