Because Business Development Requires a Different Kind of Thinking

'Why would an entrepreneur who helped to launch two Dot-Com's and who has raised over $20MM in venture capital seek out someone like Mark?

Because the creative aspects of business development require a different kind of thinking... one that is clearly Mark’s specialty. I am by nature a high velocity, process oriented individual.

During our 100 days together, I derived real benefit from Mark’s approach to problem solving which begins from the “radical” premise that life and progress are nonlinear.

The focus of our time together was on tactical exercises which illustrate how to let time and creativity work synergistically to more effectively reach your goals.

From integrating ideas about off-shoring to incorporating my search for a new business venture into the way I program my iPod, Mark’s “homework” helped to deprogram this MBA in subtle ways which have added color, deepened dimensions and created real breakthroughs in my work.'

Betsy Peters
Broadcast Entrepreneur

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